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Running a business is never easy, but building an effective web site can often make a huge difference in increasing sales,
responsiveness, and customer satisfaction.
You'll use this site to provide the background for your business and explain
the goods or services you have to offer. People don't want to spend time figuring out what a business does, so your home page
will highlight the most important features of both your business and your web site. Think of the home page as a kind
of portal, giving customers the information they want at a glance, and offering lots of links to draw them in to the rest
of the site.
For example, you might feature a different item on the home page each month, along with a link to your
products page where they can find more information on the product.
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